In the field of search engine optimization (SEO), link structure defines actions aimed at increasing the number as well as quality of inbound links to a page with the goal of enhancing the online search engine positions of that page or internet site. Briefly, web link building is the procedure of establishing appropriate hyperlinks (usually called links) to a web site from outside sites. Web link building can boost the variety of high-grade links aiming to a website, subsequently boosting the likelihood of the site ranking very in internet search engine results. Web link building is additionally a tried and tested marketing tactic for boosting brand recognition.
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